what is digital marketing ?
In current time usually we listen or read digital marketing at many time in day and we get to know that, the word, Digital marketing is going in a huge trend. So, a question raises that what is digital marketing ? And also if you want to learn digital marketing then also this question usually comes in our mind that, what is digital marketing ?
If we search about digital marketing that what is meant by digital marketing, on Google or YouTube then you will find a very messy and difficult meaning of digital marketing but, in this article you are going understand what is digital marketing in a easy way.
If we see the meaning of digital marketing In simple words, availability of our brand or product by the help of internet digitally platform that includes websites, mobile app, Social media platforms, Google partners platforms etc. And placing our product and brand on digital platform to take it in the glance of people. And to get conversion.
In current time most of the things has been replaced offline to online by the help of digital marketing.
Digital marketing is a bunch of different different methods, techniques and areas that includes many things.
what includes digital marketing ?
Here are some the things which includes in digital marketing :-
Social Media Optimization (SMO)
Search Engine Marketing (SEM)
Social Media Marketing (SMM)
Email marketing
Content marketing
Affiliate marketing
Influences marketing
Each has their own meaning and role in the field of Digital marketing.
Here are brief meaning of each :
1. Search Engine Optimization (SEO): SEO is the process of improving our website's visibility on search engines like Google, Bing, and Yahoo. it ranks our website higher in search results and attracts more visitors.
2. Social Media Optimization (SMO): SMO helps us to enhance our social media profiles and content to increase engagement, followers and traffic to our website.
3. Search Engine Marketing (SEM): SEM is a form of online advertisement that involves payment to search engines to display our ads, ensuring our website appears at the top of search results.
4. Social Media Marketing (SMM): SMM use social media platforms to promote our brand, products, or services, engage with our audience, and build a community.
5. Email Marketing: Email marketing refers to sending targeted messages to our subscribers via email to build relationships, share information, and encourage sales.
6. Content Marketing: Creating and sharing valuable, relevant content to attract and retain a clearly defined audience, driving profitable customer action.
7. Affiliate Marketing: Partnering with individuals or businesses to promote our products or services, earning a commission for each sale made through their unique referral link.
8. Influence Marketing: Collaborating with influential individuals in our industry to promote your products or services to their large and engaged followings.
conclusion :
Digital marketing has a great career option in current time. Digital marketing gives exciting career options with trending demand, creative challenges, and great opportunities for professionals to make their future. By understanding the various techniques and strategies of digital marketing, you can achieve your goals and make your future successful.
